[ad_1]
In September I used to be in Italy for the launch of the Pinarello Dogma X, the model’s new efficiency endurance bike.
While there, we have been fortunate sufficient to be supplied a go to to the Pinarello headquarters and flagship retailer – located reverse – simply north of Treviso. Pictures was allowed, so I snapped away and have lastly discovered the time to place the photographs right into a gallery for you. The photographs are so as of flagship retailer first, then onto the manufacturing unit and at last some photographs of a really particular assortment on the finish.
I am going to clarify extra within the picture captions beneath, however the Flagship retailer – in addition to being full of all the newest Pinarello bikes, biking equipment and equipment – homes some very particular ex-pro and heritage bikes. My mouth was open just about as quickly as I walked within the door and there was an terrible lot to ogle at.
A standout second for me within the retailer was a short speak from Fausto Pinarello on his father Giovanni Pinarello’s black jersey, or Maglia Nera, from the Giro d’Italia which sits framed on the wall. It is one of many best-looking biking jerseys I’ve ever seen, with its black wool, easy white logos and retro pointed collar. He defined that although his father wore the jersey of the final man within the race, he vowed to provide bikes bearing his title that will win it sooner or later. His want got here true, and extra…
The manufacturing unit tour concerned seeing many of the totally different meeting, paint and R&D stations on-site. Because the Dogma X was launching, there have been stacks of them lined up prepared for delivery and for a retailer journey that was going down the following day.
Towards the top of the tour, we have been requested if we have been occupied with seeing Fausto’s private assortment of bikes. “Err, sure please”. Upstairs, on the mezzanine degree of the Pinarello Manufacturing unit, behind rows and rows of latest boxed bikes and tools in a type of slim hall created by the bike containers themselves is a hooked rack full of a few of the most iconic bikes in our sport from the final a number of many years.
We had about 5 minutes for a fast look earlier than the manufacturing unit completed en masse for lunch. I snapped what I might within the time I had, however I might have spent all day up there. I walked again downstairs in a little bit of a daze, feeling very fortunate to have seen them. I hope you benefit from the photos.
The next photos are from the personal assortment bikes upstairs in the back of the mezzanine.
Many have been just a little dusty, others (intentionally) nonetheless lined in mud from their final race, legendary names adorned high tubes in addition to a set of many of the grand tour-winning bikes from the final decade or so. They sit quietly beneath plastic sheeting up on the mezzanine, they are not on show in a brightly lit showroom or museum. By some means this appeared so as to add extra gravity to issues.
Thanks in your Cyclingnews subscription. We use our subscription charges to have the ability to hold producing all our ordinary nice content material in addition to extra premium items like this one. Discover out extra right here.
[ad_2]